Discover the Power of Data

Powering Business Growth Through Data Science

With a foundation in Agricultural research and a passion for problem-solving, my path has evolved into helping businesses uncover hidden insights and make smarter decisions. From exploring the behavior of cocoa farmers during my university research to analyzing user trends in retail campaigns, my work has always been about understanding people through data. That mindset has shaped how I approach projects, asking the right questions, diving deep into context and delivering insights that matter.
Today, I specialize in data science solutions for Marketing, Product, and Business growth. My recent projects include a profitability analysis of retail Ad Campaigns and a Machine learning model predicting customer sign-ups, both built with real business value in mind. I apply tools like logistic regression, advanced hypothesis testing, and A/B testing to solve practical challenges, whether it’s improving conversion rates, identifying high-value segments or testing product features.
Beyond technical skills, I bring clarity to complexity. I build dashboards, craft compelling data stories and create models that don’t just impress, they drive action. Whether it’s using Python, SQL, Excel, Tableau or Machine learning algorithms, my goal remains the same: Help businesses grow with data they can trust.